HP Imaging and Printing Sales Fundamentals Sample Questions:
1. What is the purpose of up-selling?
A) to sell on-site services
B) to sell additional, third-party solutions
C) to sell accessories
D) to sell higher value products by series, family, or category
2. What do traditional copier-centric agreements usually include?
A) Accessories for the device at no additional cost
B) Free additional memory
C) No fees for breaking the contract early
D) A basic monthly fee with a per-copy charge over the maximum allowed monthly
3. Why are up-selling and cross-selling beneficial to a channel partner?
A) For every HP color printer sold using a cross-sell technique. HP provides an additional 10% discount on the hardware.
B) They typically involve a higher value product leading to higher profits
C) They are the only processes that allow the partner multi-vendor sales versus single-vendor sales.
D) They allow the partner higher profits in combination with faster sales cycles.
4. A network manager is in charge of a fleet of 155 imaging and printing devices The manager wants to know which devices are used the most in order to optimize usage by redeploying the imaging and printing fleet. Which tool should the network manager use to find this information efficiently?
A) HP Embedded Webserver
B) HPOXP
C) HP Web Jetadmin
D) HP Universal Print Driver
5. Why does HP create customer segments?
A) To control which products are marketed to various types of accounts
B) To divide the customer's workforce into departments to address specific customer groups
C) To monitor inventory
D) To help HP sales people locate the series of products that works best for a customer group
Solutions:
Question # 1 Answer: D | Question # 2 Answer: D | Question # 3 Answer: D | Question # 4 Answer: C | Question # 5 Answer: D |