Steps Necessary To Pass The Salesforce-Loyalty-Management Exam from Training Expert BraindumpQuiz
Valid Way To Pass Loyalty Management's Salesforce-Loyalty-Management Exam
Salesforce Salesforce-Loyalty-Management Exam Syllabus Topics:
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NEW QUESTION # 52
What three types of vouchers can be configured in Loyalty Management?
- A. Promo Code
- B. Product or Service
- C. Gift Card
- D. Fixed Value
- E. Discount Percentage
Answer: A,D,E
Explanation:
In Salesforce Loyalty Management, the types of vouchers that can be configured include:
* Promo Code (A): This voucher type allows members to redeem a code for a specific offer or discount, typically used in marketing promotions and online purchases.
* Discount Percentage (B): This type of voucher provides a percentage-based discount on products or services, offering flexibility in creating varied promotional offers for loyalty program members.
* Fixed Value (C): Fixed Value vouchers offer a specific monetary value that can be applied as a discount or credit towards purchases, providing a straightforward benefit to loyalty program members.
The option D, "Gift Card," and E, "Product or Service," while potentially part of a loyalty program's offerings, are not classified as voucher types within the standard configurations of Salesforce Loyalty Management.
Vouchers are typically used for discounts or special offers rather than representing a stored monetary value or specific products/services.
The Salesforce Loyalty Management documentation would include detailed information on configuring and managing different types of vouchers, ensuring that loyalty program administrators can effectively create and offer a variety of benefits to meet their program's goals and member needs.
NEW QUESTION # 53
What is a business use case for integrating Marketing Cloud Personalization with Loyalty Management?
- A. To create unified profile from multiple source of truth and build a golden record.
- B. To enable the purchasing of products and take payment.
- C. To offer promotions in real-time to customers.
- D. To be able to send personalized marketing emails in batches.
Answer: C
NEW QUESTION # 54
The Member Services team wants to view the information of a member's recent transactions and manual adjustments on the Contact record.
What are the two recommendations that an IT Administrator should suggest?
- A. Add the 'Transaction Journals' related list to the Contact record
- B. Add the 'View Member Profile' component on the Contact record
- C. Embed the Member Service Manager Home Dashboard on the Contact record
- D. Embed the 'Member Summary Embedded Dashboard on the Contact record
Answer: B,D
NEW QUESTION # 55
Which two actions should an Administrator execute when a tier is changed manually?
- A. Create a scheduled job to perform tier change.
- B. Process Transaction Journals batch job
- C. Process Member Benefit Action
- D. Assign Member Tier Benefits Action
Answer: C,D
Explanation:
When a tier is changed manually in Salesforce Loyalty Management, an Administrator should execute the following two actions:
Process Member Benefit Action (A): This action ensures that any benefits associated with the new tier are correctly processed and applied to the member. It's essential for maintaining the integrity of the loyalty program and ensuring members receive the appropriate benefits for their new tier.
Assign Member Tier Benefits Action (C): This action assigns the benefits specific to the newly assigned tier to the member. It's crucial for updating the member's benefits to align with their new tier status, ensuring they receive all entitlements associated with their new level.
Creating a scheduled job to perform the tier change (option B) and processing Transaction Journals batch job (option D) are not directly related to the manual tier change process. The focus should be on ensuring that member benefits are correctly assigned and processed in response to the tier change.
Salesforce documentation on Loyalty Management would provide detailed guidelines on managing tier changes, including the actions required to ensure member benefits are correctly updated.
NEW QUESTION # 56
A sports clothing and accessories retailer is setting up a new Loyalty program. The company wants an effective way to create urgency in its Loyalty program members to return to purchase and redeem their points within a specified period. The entire points balance expires if a member's last activity, including any purchase or points redemption, reaches 18 months.
What steps should a Loyalty Consultant follow to meet the retailer's requirement when implementing the new Loyalty program?
- A. Set up a Non-Qualifying Points currency and apply the expiration model 'Fixed Model'
- B. Set up a Qualifying Points currency and apply the expiration model 'Activity Model'
- C. Set up a Qualifying Points currency and apply the expiration model 'Fixed Model'
- D. Set up a Non-Qualifying Points currency, apply the expiration model 'Activity Model'
Answer: D
Explanation:
To create urgency for Loyalty program members to return and redeem their points within a specified period, where the entire points balance expires if a member's last activity reaches 18 months, the Loyalty Consultant should:
Set up a Non-Qualifying Points currency, apply the expiration model 'Activity Model' (C): This setup allows for the expiration of Non-Qualifying Points based on member activity, specifically if there is no purchase or points redemption activity within an 18-month period. The Activity Model is used to track the last activity date and trigger expiration based on this inactivity period.
Setting up a Non-Qualifying Points currency with a 'Fixed Model' expiration (option A), a Qualifying Points currency with either 'Activity Model' (option B) or 'Fixed Model' expiration (option D), would not meet the retailer's requirement for creating urgency based on the last activity.
Salesforce documentation on Loyalty Management would provide guidance on configuring expiration models for loyalty currencies, ensuring that program objectives, such as encouraging regular member engagement, are achieved.
NEW QUESTION # 57
Universal Containers (UC) plans to implement Loyalty Management and change its current strategy of giving benefits to all members equally. UC wants to use its Loyalty program to build a network of brand advocates-people who are willing to endorse the UC brand because of positive experiences.
Which three ways can Loyalty Management help to fulfill the new strategy?
- A. Create a Loyalty program tier with member benefits to keep customers engaged.
- B. Maintain a Loyalty solution on separate systems (Loyalty Management for accruals and an External Analytics system) to ensure data integrity
- C. Send promotions at the right time to the right program members using Salesforce CDP's market segmentation capabilities
- D. Issue tickets to a concert to any Loyalty member that posts a product review on social media
- E. Define a transactional point-based program, in which one point is earn for every dollar spent
Answer: A,C,D
Explanation:
Salesforce Loyalty Management can help Universal Containers build a network of brand advocates and fulfill their new strategy in the following ways:
Send promotions at the right time to the right program members using Salesforce CDP's market segmentation capabilities (A): Leveraging CDP for segmentation allows for targeted communication and promotional offers, engaging members with personalized experiences that can foster brand advocacy.
Create a Loyalty program tier with member benefits to keep customers engaged (C): Implementing tiered loyalty programs with exclusive benefits can incentivize members to engage more deeply with the brand, earning rewards that make them more likely to advocate for the brand.
Issue tickets to a concert to any Loyalty member that posts a product review on social media (D): This approach directly engages members in brand advocacy by rewarding them for sharing their positive experiences on social media, effectively turning satisfied customers into vocal supporters.
Option B (Define a transactional point-based program) is a common loyalty program feature but does not directly contribute to building a network of brand advocates. Option E (Maintain a Loyalty solution on separate systems) does not specifically address the strategy of fostering brand advocacy through personalized experiences and engagement.
NEW QUESTION # 58
An Administrator must configure a tier point reset for a Loyalty Program to occur once every two years.
Which two setting does the Administrator need to consider in this scenario?
- A. The Currency type field must correspond to qualifying.
- B. The qualifying point reset date, period, and frequency are set on the tier group.
- C. The currency type field must correspond to non-qualifying.
- D. The Loyalty tier group field is populated.
Answer: B
Explanation:
For configuring a tier point reset in Salesforce Loyalty Management that occurs once every two years, the administrator needs to consider:
The qualifying point reset date, period, and frequency are set on the tier group (B): This setting ensures that members' qualifying points are reset according to the specified schedule, in this case, every two years. This reset mechanism is crucial for maintaining the program's competitiveness and encouraging ongoing member engagement.
The option A, "The Loyalty tier group field is populated," is a prerequisite for tier management but not directly related to the reset settings. Options C and D, regarding the Currency type field, are not relevant to the tier point reset settings, as the reset pertains to the accumulation and expiration of qualifying points within the tier structure, not the currency type.
Salesforce Loyalty Management documentation would provide detailed instructions on configuring tier resets, including the impact of different settings on member tiers and how to communicate changes effectively to maintain member satisfaction and engagement.
NEW QUESTION # 59
Northern Trail Outfitters wants to show member information in its member portal hosted outside of Salesforce.
What is a prerequisite for using Loyalty APIs to fetch the member information?
- A. Create a Connected App in Platform
- B. Create customer integration code
- C. Create Data Processing jobs
- D. Create custom objects in Loyalty
Answer: B
NEW QUESTION # 60
A company has an existing Loyalty Program. The Salesforce Administrator has been asked to automate the current redemption process for non-qualifying points based on the products, regions, available dates and tiers. What task does the Administrator need to complete first to implement a decision table for the redemption process?
- A. Set the "Is Redeemable" flag on the Loyalty Program Currency
- B. Create a flow to confirm members have points to redeem
- C. Create an object with fields for storing redemption details
- D. Create a decision table with input & output values
Answer: D
Explanation:
To automate the current redemption process for non-qualifying points based on various criteria like products, regions, available dates, and tiers, the Administrator needs to first Create a decision table with input & output values (A). A decision table in Salesforce Loyalty Management allows for the specification of complex redemption rules and conditions in a structured format, making it the foundational step in automating the redemption process. This table will define how non-qualifying points can be redeemed under different scenarios, serving as the basis for the automated redemption logic.
NEW QUESTION # 61
Cloud Kicks has tasked its Loyalty Manager consultant with setting up its new Loyalty Management program. The business requirement is to provide its customer base, who are heavy mobile users with access to member program information.
Using existing capabilities available in Loyalty Management, what should the consultant do to fulfill this business requirement?
- A. Enable Experience Cloud and customize the Loyalty Member Portal
- B. Create and implement a feature-rich Loyalty Member Mobile App
- C. Install the Salesforce Loyalty Member Mobile App
- D. Configure either Service Cloud or Sales Cloud to establish the customer mobile experience
Answer: A
Explanation:
To provide Cloud Kicks' customer base, who are heavy mobile users, with access to member program information, the consultant should Enable Experience Cloud and customize the Loyalty Member Portal (A). Experience Cloud (formerly known as Community Cloud) allows for the creation of branded, mobile-responsive portals that can be customized to meet specific business needs, including providing loyalty program members with access to their program information, account status, rewards, and more. This approach leverages existing Salesforce capabilities and does not require the development of a new mobile app, making it a cost-effective and efficient solution.
NEW QUESTION # 62
What three facts should the administrator consider when creating and managing member groups?
- A. Qualifying points can't be transferred to a group.
- B. Groups are associate with tiers.
- C. Promotions can't offered to groups.
- D. Vouchers can't be issued to groups.
- E. Accrual type transactions associated with a group can be canceled.
Answer: B,E
NEW QUESTION # 63
In order to view the information pertaining to a member's recent transactions and manual adjustments on the Contact record, what are the two suggestions that an IT Administrator should propose to the Member Services team? Select two
- A. Incorporate the Member Service Manager Home Dashboard on the Contact record
- B. Incorporate the 'Transaction Journals' related list on the Contact record
- C. Incorporate the 'View Member Profile' component on the Contact record
- D. Incorporate the 'Member Summary Embedded Dashboard' on the Contact record
Answer: C,D
NEW QUESTION # 64
The Loyalty Administrator for Northern Trail Outfitters (NTO) defines Basic and Premium as the two Tiers for its Insider program. They want to define a free product sample for all members in Premium Tier.
How does NTO configure tiers within the Loyalty Program to give vouchers for members in the Premium Tier?
- A. Voucher Management and Benefit Action
- B. Voucher Management; Benefits Setup (in Program console); Benefit Action to define downstream actions and FLOW - Benefit action for orchestration
- C. Voucher Management; Benefits Setup (in Program console); Benefit Action to process benefits
- D. Voucher Management and Benefits Setup
Answer: B
Explanation:
To configure tiers within the Loyalty Program at Northern Trail Outfitters (NTO) for giving vouchers to members in the Premium Tier, the configuration involves Voucher Management; Benefits Setup (in Program console); Benefit Action to define downstream actions and FLOW - Benefit action for orchestration (C). This comprehensive approach allows for the creation and management of vouchers as benefits associated with the Premium Tier, the setup of these benefits within the Loyalty Program console to specify the conditions and entitlements, and the use of Salesforce Flow for orchestrating the process of issuing vouchers to qualifying members.
This method ensures that vouchers are systematically managed, associated with the correct tier and member eligibility criteria, and efficiently distributed to members through automated processes, enhancing the value and appeal of the Premium Tier.
Salesforce documentation on Loyalty Management would detail the steps for setting up and managing tier-based benefits, including the use of Voucher Management and Flow for effective benefit administration and member engagement.
NEW QUESTION # 65
What are the three essential steps to establish a Loyalty promotion with Salesforce CDP and Marketing Cloud?
Select three
- A. Enable Connector Settings on all the Loyalty Objects
- B. Transmit Loyalty Promotion Segments to Marketing Cloud
- C. Automatically Generate a New Individual Relationship
- D. Activate and Publish the Segment
- E. Enable Service Connector for Promotion Escalations.
Answer: C,D,E
NEW QUESTION # 66
When setting up a Loyalty Program what is one of the ways a company can measure member engagement with the Loyalty Program?
- A. Transaction Journals
- B. Analytics Studio
- C. Qualifying Currency
- D. Benefits types
Answer: B
Explanation:
One of the ways a company can measure member engagement with the Loyalty Program is through Analytics Studio. Analytics Studio is a powerful tool within Salesforce that allows organizations to create custom dashboards and reports based on their data. By leveraging Analytics Studio, a company can analyze various aspects of the Loyalty Program, such as member activity, redemption rates, point accumulation, and more. This insight can help identify trends, areas for improvement, and opportunities to enhance member engagement and loyalty.
NEW QUESTION # 67
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