Exam Code: SS-101
Exam Name: Markting Cloud Social Studio Exam
Certification Provider: Salesforce
Corresponding Certification: Marketing Cloud Social Specialist

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SS-101

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Salesforce SS-101 Exam Overview:

Certification Vendor:Salesforce
Exam Name:Marketing Cloud Social Studio Exam
Exam Number:SS-101
Passing Score:67%
Exam Format:Multiple-select, Multiple-choice
Exam Duration:90 minutes
Related Certifications:Salesforce Certified Marketing Cloud Email Specialist
Salesforce Certified Marketing Cloud Consultant
Certificate Validity Period:2 years
Available Languages:English
Real Exam Qty:60
Exam Price:USD 200 (retake: USD 100)
Recommended Training:Social Studio (SS101) Course
Official Exam Guide
Exam Registration:Salesforce Certification Portal
Exam Way:Online proctored or onsite at authorized testing centers
Pre Condition:No mandatory prerequisites; recommended experience with social media management and familiarity with Social Studio
Official Syllabus URL:https://developer.salesforce.com/resources2/certification-site/files/SGCertifiedMarketingCloudSocialSpecialist.pdf

Salesforce SS-101 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Publish25%- Scheduling and deployment
- Content creation and channel specifics
- Calendar and collaboration
- Approval rules and macros
Topic 2: Analyze15%- Dashboard and workbench creation
- Topic profile insights
- Performance metrics and export
Topic 3: Social Studio Setup and Configuration28%- Workspace creation and permissions
- Tenant and user management
- Topic profile configuration
- Marketing Cloud association
- Social account integration
Topic 4: Engage20%- Community management workflows
- Engagement macros and automation
- Tab and column management
- Post inspection and response
Topic 5: Mobile Application5%- Mobile publishing and monitoring
- Social Studio mobile features
Topic 6: Reporting7%- Data export options
- Post-level performance
- Aggregated channel reports

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