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CIMA CIMAPRO15-E03-X1-ENG Exam Syllabus Topics:

CIMA E3 - Strategic Management Question Tutorial Sample Questions:

1. 'Big data' refers to datasets whose size is outside the ability of typical database software tools to capture, store, manage and analyze.
Which of the following statements is NOT a valid statement with regard to 'big data'?

A) Sufficient analytical and managerial talent is available to exploit the opportunities associated with 'big data'.
B) As technology advances overtime, the size of datasets that qualify as 'big data' will also increase.
C) The definition of 'big data' can vary by sector, depending on the software tools and dataset sizes common to a particular industry.
D) 'Big data' will require the right infrastructure, incentives and safeguards to address public concerns.

2. BCA is a long established international airline. Which of the following represent Threats to BCA's business?
(Choose all that apply.)

A) Greater popularity of long-haul holidays.
B) A higher level of private car ownership.
C) A sudden increase in international terrorism.
D) A shortage of trained pilots in BCA.
E) A substantial rise in the price of oil.

3. A Service Level Agreement (SLA) defines exactly what services a service provider will provide and the required level or standard for those services.
Which of the following statements regarding Service Level Agreements is NOT correct?

A) Service Level Agreements should include a guarantee to provide 100% availability for complaint resolution.
B) Service Level Agreements should include the targets and benchmarks to be used and the consequences for failing to meet them.
C) Service Level Agreements should include the procedures for cancelling the contract.
D) Service Level Agreements should include the expected response time to technical queries.

4. A is a private healthcare organization aiming to provide affordable and accessible high quality patient services.
A is introducing Big Data, which has not yet been adopted by the competition. A's database will store a huge amount of information about its patients. Clear access to wide sources of accurate information will enable patients to make more informed choices. Patients will be able to compare not only the prices of drugs, treatments and physicians but also their relative effectiveness.
Which of the following concerns should A have about its use of Big Data?

A) Lack of competitive advantage
B) Veracity of information
C) Privacy issues
D) Variety of information

5. HH is an outdoor theatre which is based in the capital city of country N.
Tickets for shows can be booked at the ticket office or online. HH has identified the following critical success factors (CSFs):
An excellent, online ticket booking system
Customer satisfaction
Which of the following would be suitable key performance indicators (KPIs) for HH? (Choose all that apply.)

A) Customer show ratings, scored out of ten.
B) Employee turnover.
C) Number of returning customers each year.
D) Number of customer complaints.
E) Profit from sales of snacks and drinks.
F) Percentage of ticket bookings aborted before completion.

Solutions: