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Learning Path 2
The second learning path is “Work with Core Features in Dynamics 365 Marketing”. It is designed to help the applicants learn how to go about managing the given technical tasks within Dynamics 365 Marketing. These tasks include:
- Assets and content settings
- Website visits redirect URLs as well as social postings
- Emails, segments, and journeys
- Subscription centers and double opt-in
- Forms, pages, and subscription centers
What career prospects are associated with this associate-level certification?
After passing the Microsoft MB-220 exam, you will be several steps towards obtaining the Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate certification. The certificate qualifies a professional to apply for a wide range of job roles, including:
- IT Manager
- IT Site Support Technician
- Enterprise Architect
- Software Engineer
- Business Analyst
This is one of the most highly-valued certifications in the IT industry. The specialists with this certificate can get an average salary of between $66,000 and $114,000 per annum.
Reference: https://www.microsoft.com/en-us/learning/exam-mb-220.aspx
Microsoft MB-220 Exam Overview:
| Certification Vendor: | Microsoft |
| Exam Name: | Microsoft Dynamics 365 Marketing Functional Consultant |
| Exam Number: | MB-220 |
| Passing Score: | 700 / 1000 |
| Exam Format: | Multiple choice, Multiple response, Case study, Best answer, Build list |
| Real Exam Qty: | 40-60 |
| Related Certifications: | Microsoft Certified: Dynamics 365 Customer Insights (Journeys) Functional Consultant Associate |
| Exam Duration: | 120 minutes |
| Exam Price: | $165 USD (varies by country/region) |
| Available Languages: | English, Japanese, Chinese (Simplified), Korean, German, French, Spanish, Portuguese (Brazil) |
| Certificate Validity Period: | Retired (previously certifications were valid for 1 year and required renewal) |
| Recommended Training: | Microsoft Learn MB-220 Learning Path Dynamics 365 Marketing Documentation |
| Exam Registration: | Pearson VUE Exam Registration Microsoft Certification Portal |
| Sample Questions: | Microsoft MB-220 Sample Questions |
| Exam Way: | Online proctored or in-person at authorized testing centers |
| Pre Condition: | No formal prerequisites required, but experience with Dynamics 365 and marketing automation is recommended. |
| Official Syllabus URL: | https://learn.microsoft.com/en-us/credentials/certifications/exams/mb-220/ |
Microsoft MB-220 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Configure Microsoft Dynamics 365 Marketing | - Set up marketing application settings
|
| Topic 2: Manage marketing information | - Manage leads and contacts
|
| Topic 3: Analyze marketing performance | - Marketing analytics and insights
|
| Topic 4: Manage events and leads | - Event planning and execution
|
| Topic 5: Design and manage marketing content | - Manage customer journeys
|
By Regina
