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Salesforce AP-212 Exam Overview:
| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Salesforce Loyalty Management Accredited Professional |
| Exam Number: | AP-212 |
| Passing Score: | 69% |
| Exam Format: | Scenario-based, Multiple-choice |
| Exam Duration: | 75 minutes |
| Exam Price: | USD 150 |
| Available Languages: | English |
| Certificate Validity Period: | 2 years |
| Real Exam Qty: | 55 |
| Recommended Training: | Salesforce Trailhead: Loyalty Management |
| Exam Registration: | Kryterion Webassessor Pearson VUE |
| Sample Questions: | Salesforce AP-212 Sample Questions |
| Exam Way: | Online proctored or onsite testing center |
| Pre Condition: | No mandatory prerequisites; recommended experience with Salesforce CRM and customer loyalty concepts |
| Official Syllabus URL: | https://trailhead.salesforce.com/en/credentials/lmap |
Salesforce AP-212 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Strategies and Design | 16% | - Design loyalty program architecture and data model - Apply implementation best practices - Assess business requirements and define loyalty solution - Define points, benefits, and redemption processes - Design promotion lifecycle and engagement strategies |
| Topic 2: On-Going Loyalty Management | 10% | - Monitor program performance and optimize - Configure analytics, dashboards, and reporting - Manage program updates and enhancements |
| Topic 3: Loyalty Program and Process Configuration | 52% | - Configure partner management and collaboration - Manage member enrollment, profiles, and preferences - Define incentives, experiential rewards, and vouchers - Configure foundational program settings - Configure permissions and security model - Set up tier models, qualification, and progression - Set up currencies, points, and transaction processing |
| Topic 4: Integration | 22% | - Integrate with Commerce Cloud - Integrate with Service Cloud - Integrate with Marketing Cloud - Connect to external systems using APIs - Integrate with Salesforce CDP |
Salesforce Loyalty Management Accredited Professional Sample Questions:
A loyalty Program has two existing partners, a snacks manufacture and a beverages importer. There are two new products that need to be directly associated with the respective partner products within the loyalty partner product section.
The below products have been added to the system and are available under the product objects.
Chocolate cookies, linked with product category snacks
Green soda from beverage importer
Which two steps should an Administrator take to fulfill task with the least effort?
- A. Add the partner in the lookup on the snack product
- B. Choose ''Product" option and map the green soda to the partner
- C. Add the partner in the Lookup on the Chocolate cookie product.
- D. Choose ''Category'' option and map the Chocolate cookies to the partner.
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What are the three essential steps to establish a Loyalty promotion with Salesforce CDP and Marketing Cloud?
Select three
- A. Automatically Generate a New Individual Relationship
- B. Activate and Publish the Segment
- C. Enable Connector Settings on all the Loyalty Objects E. Enable Service Connector for Promotion Escalations.
- D. Transmit Loyalty Promotion Segments to Marketing Cloud
Explanation: Only visible for BraindumpQuiz members. You can sign-up / login (it's free).
When setting up a Loyalty Program what is one of the ways a company can measure member engagement with the Loyalty Program?
- A. Transaction Journals
- B. Analytics Studio
- C. Qualifying Currency
- D. Benefits types
Explanation: Only visible for BraindumpQuiz members. You can sign-up / login (it's free).
What two fields are attributed to a Loyalty Program entity in the Salesforce Customer Data Platform?
- A. Last Modified Date
- B. Current Member Count
- C. Created Date
- D. Reporting Enabled (Boolean)
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A Consultant needs to set up a new tier-point reset process for a new Loyalty Program, where the data-processing engine (DE) configuration is required.
How should the Consultant set up the data-processing engine with the least configuration effort?
- A. Create a copy of the reset qualifying points DPE template.
- B. Create a copy of the expire fixed non-qualifying points DPE template.
- C. Create a new data-processing engine from scratch / by first principle.
- D. Create a copy of the expire activity based non-qualifying points DPE template.
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By Miles
